Check (your pricing), Please!

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Had this forwarded and want a Pricing-as-a-Service demo for yourself?

YUM, what a great meal! Your waiter just dropped off the check in front of you (how nice of him), and now it’s time to tally up the tip and total before you leave.

Uhm…so how much am I tipping?

See how leaders turn data chaos into decision-ready intelligence that boosts margin.

I mean, the service was good, but was it the best? The meals were a bit pricey, but should that affect the total tip amount? How do I make sure that the server is happy with the tip, but I’m not just giving them WAY more money back than he was expecting or even hoping for?

…and what if you were traveling internationally, or were unaware of how similar waiters were compensated? It muddies the waters even more.

Restaurants were wise to see this conundrum and helped us all out by publishing the suggested tip amounts on the receipt near the bottom. Perhaps it will show 10% or 15% as the “floor,” 18-20% as the “target,” and 22-25% as the “ceiling.” These bands are incredibly helpful as they allow the purchaser a range of which to confidently operate.

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Pricing-as-a-Service does much the same thing for our customers. It allows your sellers operating in opaque, non-transparent markets to know exactly what the floor, target, and ceiling should be. They tighten and loosen over time according to what the market bears.

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The customer is happy as it’s within their acceptable range, the salesperson is happy as there’s limited haggling and they’re on to the next account, and leadership is thrilled knowing there’s no money left on the table through unnecessary discounting.

Instead of guessing what the tip or price should be, wouldn’t life be easier with bands that adjusted to every single situation and scenario and informed you of exactly where you should be?

Book a demo of Pricing-as-a-Service to learn how you can check your pricing.

Published December 21, 2022

Jared Wiesel is a Senior Vice President at Revenue Analytics. In this role, he serves as the practice area lead for Manufacturing and Distribution. Jared has led and executed project work across four continents with experience in multiple industries including retail, consumer goods, automotive, manufacturing, amusement and entertainment, freight, and specialty services. Jared also designs practical and actionable client solutions that drive organic revenue growth. In addition, Jared is responsible for driving revenue targets for the retail and consumer goods practice areas by implementing business development strategies and delivering engagements that are efficient, profitable and sustainable for project team members. Mr. Wiesel has a decade of experience partnering with Fortune 500 companies to help solve their most complex Pricing and Revenue Management challenges. His primary areas of focus include pricing strategy, price optimization, rules-based pricing, process design, and change management.

Prior to joining Revenue Analytics, Jared was a leader in Deloitte Consulting, Pricing and Profitability Management practice where he designed and managed complex Pricing and Revenue Management engagements.

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