4 Keys to Weathering the Storm of Forecasting Errors After a Natural Disaster
During hurricane season, both high-risk communities and the Hospitality industry plan for the impact.
Fluctuations in demand caused by evacuations, changes in travel plans, and extended recovery periods can distort future forecast performance.
And that’s why Hospitality Revenue Managers also develop plans for managing the data that comes out of the storm.
For tips on making use of post-disaster data to improve forecasts and maximize revenue, read our feature in Hospitality Technology magazine.
Last updated on October 22, 2025
Tess McGoldrick is a Senior Vice President at Revenue Analytics. In this role, she leads cross-functional project teams to develop high-impact products that provide organic revenue growth for her clients. Having started her career at Revenue Analytics, Tess developed an expertise in Revenue Management from the best in the business. Tess’ experience includes ensuring client satisfaction is achieved with all product implementations, from business process improvements to forecast predictions to actionable pricing recommendations. In addition, she works closely with Revenue Analytics’ Platform Engineering and Cloud Architecture teams to leverage the firm’s latest predictive components and AWS technology to deliver scalable solutions for her clients.
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