The Intersect
A Digital Publication

Proactively Managing the Product & Customer Portfolio

You have just completed the “one-time” optimization of the portfolio, or you are about to undertake the effort.  But what is needed to ensure your portfolio operates at peak performance on an ongoing basis?

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Optimizing Your Product Portfolio: Five Critical Success Factors

If you are a leader in a products company where traditional cost-cutting is starting to run its course (or is not effective), you may be considering rationalizing your portfolio. The benefits are obvious – eliminate excessive complexity and waste, cull [...]

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Greater Growth By Pricing On the Margin

Twenty to thirty percent.  That is the typical percentage of customer and product portfolios that are losing money.

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