Exclusive Interview: Diego De Ponga on The Art of Revenue

We recently had the pleasure of sitting down with Diego De Ponga (CEO, Port Hotels) for an exclusive interview about his new book, The Art of Revenue. The book combines Diego’s years of experience in revenue management with insights from over 30 top industry leaders, providing a unique, detailed discussion of the practice.

One of the forewords for The Art of Revenue was written by Robert G. Cross, Chairman Emeritus of Revenue Analytics and renowned revenue management thought leader! Diego cites Robert’s book as an inspiration and indispensable tool in his revenue management career.

Listen to this exclusive interview to hear:

• The culture change needed to successfully implement a new revenue management system (RMS) at an organization  
• An overview of Diego’s 4 bases of revenue management: data, people, technology, and process
• Best practices for finding and keeping talented revenue managers in today’s challenging labor market
• Diego’s idea for a new KPI: ReRTI (RevPAR Room Type Index)

And so much more!