Local Broadcaster Elevates Ad Sales with AI
Discover how a leading US TV and Radio Broadcaster transformed their pricing processes and achieved remarkable results with RateOptics, the AI-powered solution for pricing automation and standardization.
In this case study, you'll learn how the broadcaster experienced an immediate transformation of pricing process and enhanced visibility by overcoming these challenges:
- Manually pulling and analyzing data
- High preemption levels from too much waiting until programs were almost sold out
- No central repository for rate cards, which hampered the company’s ability to monitor and track pricing decisions across all markets
Download the case study now to see how RateOptics empowered this broadcaster to drive growth, standardize operations, and remain at the forefront of industry innovation through automation and AI.
Ready to speak to someone about pricing automation and standardization? Click Here.