Revenue Analytics’ ideas and client successes have been profiled in leading periodicals. In addition, we work closely with the academic community to advance the state of the art in Revenue Management.
Learn more about Revenue Analytics’ philosophy and capabilities in the articles below. Topics range from creating and building a Revenue Management practice to honing Revenue Management capabilities by adopting powerful demand forecasting and performance measurement techniques.
Pricing decisions are going to be made whether you have analytics behind it or not
A Strata Community Profile on Dr. Jon Higbie, Managing Partner and Chief Scientist of Revenue Analytics, focuses on the complexity of big data and creating common platforms for decision making.
Coke Engineers Its Orange Juice - With an Algorithm
Businessweek features The Coca-Cola Companies’ expansion of its global juice business through a taste optimization algorithm developed in partnership with Revenue Analytics.
The ‘new’ revenue management
Revenue Analytics Partner, Michael Bentley, discusses the future of Revenue Management in the airline industry.
Strategist Tells Us How Small Business Can Use 'Big Data' to Outsmart Their Competitors
Wendy Barber, Director of Strategy Consulting for Revenue Analytics, explores using Big Data to manage revenue and improve profit margins during the upcoming retail holiday season.
Pricing as a Competitive Weapon
Dax Cross, Revenue Analytics President, presented at the 2012 Cornell Hospitality Research Summit on the core concepts of Price Optimization.
Mining for wisdom through info
The Atlanta Journal-Constitution features Zach Cross, a Managing Partner of Revenue Analytics, in Up Close: A Look into Metro Atlanta Businesses.
Revenue Analytics Principals Appear on Fox Business Network
Profitable Growth through Revenue Management Solutions segment on Fox Business features Revenue Analytics.
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Retail Price Optimization at InterContinental Hotels Group
Major advancement in Revenue Management systems delivering big bucks for RA client, IHG.
Sonic rolls out market-pricing plan
Revenue Analytics provides the 'secret sauce' for Automotive Client pricing and inventory optimization solution.
AT&T Data Pricing Risks Defections
The Wall Street Journal seeks Revenue Analytics' expert opinion on retention impact of new AT&T pricing structure.
Computers set prices for rentals
Revenue Management software is exploding in an array of industries.
Revenue Management helps Marriott weather recession's aftermath
Revenue Analytics client discusses groundbreaking Revenue Management capability.
When Apartment Rents Climb, Landlords Can Say 'The Computer Did It'
The New York Times recognizes Revenue Analytics CEO, Robert Cross, as pioneering Revenue Management disciplines in airlines, hotels & multifamily.
The Revenue Management Mantra: R4 The Right Unit, to the Right Resident at the Right Time for the Right Price
In preparation for his keynote speech at the 2011 Apartment Revenue Management Conference, Robert Cross is interviewed by units Magazine.
Operations of online advertising services and publisher’s option
Providing discounts or rewards to advertisers improves page-views.
Milestones in the Application of Analytical Pricing and Revenue Management
As part of the 10 year anniversary of the Journal, Revenue Analytics executives examined the evolution of Revenue Management.
InterContinental Takes the Guesswork Out of Hotel Pricing
IHG CMO discusses our joint Price Optimization project success.
B2B Price Optimization Analytics
Dr. Jon Higbie, RA Chief Scientist, presents a talk on Price Optimization for B2B sales.
Do You Really Know Who Your Customers Are?: A Study of US Retail Hotel Demand
New recommendations for segmenting transient demand & setting weekday versus weekend pricing for hotels.
IHG Launches Price Optimization Module
Major Revenue Analytics' client announces new Price Optimization capability.
Forecasting & Pricing Breakout Session
Dax Cross presented Rules of the Road for pricing in a down economy during the recent Revenue Management and Internet Marketing Strategy Conference.
Ticketonomics
In a March 2009 issue, Billboard magazine featured Zach Cross' innovative thoughts on how Revenue Management should apply to concert ticket pricing.
Book Review: Moneyball
Dax Cross reviews Moneyball by Michael Lewis for the Journal of Revenue and Pricing Management.
Revenue Management's Renaissance: A Rebirth of the Art and Science of Profitable Revenue Generation
How leading hospitality firms invested in Revenue Management to develop new strategies and capabilities.
SmartMoney profiles Robert G. Cross, Revenue Analytics' Chairman & CEO
In its May 2008 issue, SmartMoney magazine profiled Robert Cross as an innovator who has introduced price optimization to hundreds of companies.
"Is the Price Right?" Roundtable
Implementing best practices in pricing, including how price optimization can increase revenue and boost profit margin.
Customer - centric pricing: The surprising secret for profitability
Segmenting customers by analyzing customer purchase behavior and target prices to specific customer segments.
Pump Up the Revenue
Utilizing Revenue Management and demand forecasting methods to identify specific market segments and set optimal prices.
A Comparison of Unconstraining Methods to Improve Revenue Management
Comparing demand forecasting methods utilized in traditional Revenue Management companies and identifying which techniques generates the greatest increases in revenue.
The “Killer Application” of Revenue Management: Harrah’s Casino
Sophisticated Revenue Management techniques have allowed the casino to segment customers based on willingness-to-pay, forecast the demand by segment and make optimal decisions.
Revenue Analytics' Jon Higbie quoted on cover of Hotel Business
"Carlson is innovating faster than most of its competitors in the sphere of Revenue Management at the moment - they have built forecasting as a true competency, rather than a technology. This enables them to deliver money-making insights to their hotels."
- Jon A. Higbie, SVP & Chief Scientist, Revenue Analytics, Inc.